Vicki Foster and Jo Schultz launched The Word Of Mouth Company in 2005, with the vision of "making women's lives easier" by harnessing and accelerating the most trusted source of recommendation - that of a friend or family member.

The Word Of Mouth Company has developed systematic word of mouth marketing (WOMM) campaigns that track return on investment (ROI), identify, engage and adopt advocates with whom brands can develop long term relationships.

Speaking to women face-to-face, and in their own social environments, has led to The Word Of Mouth Company's team of 50 dedicated Conversation Starters sparking over 14,000 conversations a month on behalf of the brands we represent.

Once relationships are formed at a face-to-face or offline level, we continue our conversations online.